Mel B Announced As Face And Body Of Ultimo

Ultimo have announced that Spice Girl Mel B is The New Face and Body of Ultimo. Mel B replaces Girls Aloud star Sarah Harding.

Mel told lingerieblog.co.uk, “I am over the moon to become the Face and Body of Ultimo lingerie. When Michelle Mone asked me, I was ecstatic. I was so excited, but slightly nervous – I had never modeled lingerie before. The photoshoot in LA was fantastic. Ultimo lingerie gives you a superb shape and is so comfortable with sexy styles in every collection. I took every set home with me”

Michelle Mone, creator of Ultimo said, “Mel B is the biggest star Ultimo has ever signed and I am so excited that this will take the brand onto another level. Not only is Mel B a Worldwide star but she is confident, sexy and outgoing – every attribute needed to become an Ultimo supermodel.”

Michelle went on to say “Mel was fantastic to work with – she is absolutely gorgeous with a body to die for.  I saw a picture of her in a bikini in Miami and had to sign her for Ultimo!  The photoshoot was in a $35 million hill top Beverly Hills mansion in Los Angeles, the views were breath taking and even more incredible with Mel in front of the camera!”

Ultimo Spring/Summer08 has been inspired by the glamour and vintage Art Deco charm of Miami Beach.  Luxurious satin in mouth watering, juicy colours is paired with sleek leopard print embroidery along-side graphic embroidered collections delicately stitched in summer brights. Pics coming soon…

Category: Celebrities