European lingerie and swimwear retailer Hunkemöller have announced that international top model Doutzen Kroes is their new Brand Ambassador.

New collections will be launched called ‘Doutzen’s Stories’ and will feature lingerie, swimwear and her dedicated sports range.

Philip Mountford, Hunkemöller’s CEO told Lingerieblog.co.uk, “I am delighted that we have secured Doutzen Kroes as our new Brand Ambassador. Doutzen truly represents our brand values and as one of the top models in the world she will help endorse our brand awareness on an international scale. She is a natural, radiant, beautiful, glamorous and of course very sexy woman. Over the next two years we will work with Doutzen to design outstanding brand collaborations.”

The collection will look to reflect Doutzen’s passion for lingerie and will include a range of items from lingerie sets and bodies to bralette’s, high waist slips, a seductive jumpsuit, slip dresses and  kimono’s.

Hunkemöller have also launched an online store for the UK offering their lingerie in £’s. There’s a bunch of offers on right now saving up to 20% on certain styles.

Make sure you check out the video at the top of this post which was shot in Rome and features some of the new styles. There’s also a few pictures below.

Hunkemoller Lingerie

Hunkemoller Lingerie

Hunkemoller Lingerie

Hunkemoller Lingerie