Bra Doctors Hit Selfridges, Oxford St

The Eveden (Fantasie, Freya, Goddess etc) team of ‘Bra Doctors’ will be at Selfridges, Oxford Street, this Saturday to offer you a free bra fitting.

The ‘Bra Doctors’ will identify badly fitting bras, offering prescriptive advice and a recommendation to visit a special ‘bra surgery’ in the Lingerie Department on the 3rd Floor. A team of experts will be on hand to prescribe ‘patients’ the best fit and bra style to meet their needs and alleviate any underwear induced discomfort.

As many as 80% of women wear the wrong bra size and recognised bra ailments include double boob syndrome, bra- riding-up disorder and strap dig distress.

The most common reason for these problems is an incorrect back size; as when a bra is too large in the back and the cup size is too small, overspill occurs. Not only is this uncomfortable, it can also affect posture, confidence and ruin the look of an outfit.

If you get measured, let us know how it went and if you we’re wearing the wrong size.

Update: Image of the event posted.

 

Category: News